This morning one of the most popular UK bookmakers, Betway, confirmed that it will extend its ‘official betting partner’ status of the Grand National Festival for a further five years, up to year 2024. Betway secured it’s partnership with Aintree Racecourse back in 2017, with the Grand National becoming the biggest racing commitment in the bookmaker’s extensive sponsorship portfolio.
Betway’s CEO, Anthony Werkman, commented:
“The Randox Health Grand National Festival is a fantastic event and we couldn’t be happier with how the last two years have gone.
The racing over the three days is of the highest quality and we’re delighted to continue our involvement for another five years” – said Werkman and added;
“With massive crowds on the racecourse and a huge TV audience, the National meeting is one of the biggest occasions in the sporting calendar and one that we are proud to be a part of.”
Races sponsored include the The Bowl, Aintree Hurdle, Top Novices’ Hurdle, Mildmay Novices’ Chase, Mersey Novices’ Hurdle and the Handicap Chase, all of which are aired live on ITV between 4th and 6th of April 2019.
For the 2019 Festival, Betway will host exclusive in-depth content on the Grand National, detailing rider and trainer insights.
Dickon White, Regional Director for Jockey Club Racecourses North West, added: “We are thrilled that Betway will be extending its sponsorship at the Randox Health Grand Festival for a further five years.”
“Over the past three seasons, Betway has brought tremendous energy and enthusiasm to its role as the official betting partner of the Randox Health Grand National Festival and we look forward to continuing to work alongside all the Betway team”.
Bookmaker is already sponsoring a lot of major events, with Aintree being the top of the cherry cake.
Other sponsorships include West Ham FC (EPL), FC Werder (Bundesliga), RSC Anderlecht (Belgium Jupiler Pro League), AS Roma (Italian Serie A) and number of clubs from Spain – Deportivo Alaves, Leganes and Levante.
Betway’s association with Cricket South Africa goes back to 2018 and the sponsorship of the inaugural Mzansi Super League T20. Cricket betting is very popular in India, South Africa, among others. Betway India is one of the most popular, growing gaming sites in Asia.
Being a market leader for Esports and investing a lot in promotion and popularisation of the niche, they are sponsoring ESL Pro League, one of eSports’ biggest Counter-Strike: Global Offensive competitions with $1 M prize pool, followed by DOTA 2 legends Invictus Gaming.